Despite dominating the airwaves, Texas’ senior senator has been neck and neck with Attorney General Ken Paxton in public polling, both falling well short of the support needed to avoid a runoff.

The sport’s been in Texas for nearly a century, but has yet to achieve the recognition other industries have. Its recent successes in the state could change all that.

Crockett raised about $2 million between her Dec. 8 campaign launch and year’s end, about one-third of Talarico’s haul over the first three weeks of his Senate bid.